Within the limits of what can be done, there are customizations to include names or logos that can be added to specific locations on the bags. There used to be a link to the catalog which described this in detail. You can get more information about options and costs through an authorized retailer or pro shop. There is not a way to go beyond those options like a custom color or stitching in areas not described by the specific bag guidance. Hope this helps. Many of us do "custom orders" for our bags with the Team Titleist logo added.